eTrade, a USD250 mn company targets USD 750 Million revenue by FY 2025 through Multi-Faceted Initiatives

Anuj BhatiaNew Delhi, October 12, 2023 – eTrade, India’s leading e-commerce aggregator, is thrilled to announce its commitment to achieving a remarkable goal of USD 750 million by the fiscal year 2025. The company shared its plans to launch its own white labels under some key categories like Home Furnishing, Décor, Bed & Bath, Auto Equipment, etc. by the end of FY 2023.

With an impressive current annual revenue of over USD 250 million, eTrade has established itself as a key player in the e-commerce aggregator ecosystem. The organization’s unwavering commitment to providing multi-channel e-commerce expertise has enabled over 500 renowned national brands and leading blue-chip companies to scale up online and achieve remarkable success. This year the company has added 100+ new clients on board and witnessed a significant growth of 60 percent over the last year. With the up-surging business growth, the company has recently made a considerable investment to meet the outgrowing demand and is looking forward to raising USD 75 million in the next financial year for further expansions.

The company successfully created a niche position for itself in the e-commerce ecosystem by enabling brands to grow their online business multi-folds. The company provides brands with multi-channel e-commerce expertise, purely driven by data-driven intelligence that includes automated buying systems, automated pricing tools, a fulfillment center distribution network, and creating a single delivery point closest to the seller. With a strong foothold in key Industries like Home Auto, L&G, Pet Foods, Consumer Durables & IT, the company plans to launch its own white labels under some key categories like Home Furnishing, Décor, Bed and bath, Auto Equipment, etc. by the end of FY 2023.

Expressing his enthusiasm for the organization’s achievements and future prospects, Mr. Anuj Bhatia, Founder of eTrade, said “With a multi-faceted approach, we have empowered brands to expand their online presence and tap into new customer segments. Through comprehensive market analysis, strategic planning, and state-of-the-art technology solutions, eTrade equips brands with the knowledge and tools needed to achieve measurable success”

“We are proud to have established ourselves as a leading e-commerce aggregator partner in India. Our data-driven intelligence and multi-channel expertise have played a pivotal role in our partners’ success. We are fully committed to continuing our growth trajectory and reaching the USD 750 million goal by 2025, solidifying our position as a trusted partner in the e-commerce ecosystem.”, he further added

eTrade recently introduced over 50,000 new products specially curated for the festival season launched by some of its partner brands like Royal Enfield, Vega, Phillips, Wipro, Godrej, Bajaj, Crompton Greaves, Qubo, LG & HP, etc. amongst others. The company is currently managing a large selection of over 4.0mn+ SKUs across key segments such as Home (Furnishing, Bedding, Décor, Lighting), Auto (Equipment, Auto electronics and AV, Riding gears and Helmets for riding enthusiasts, EV accessories, Car care & other accessories), Lawn & Garden range of products along with Solar lightings, Pets categories including food and non-food along with Laptops and Consumer Durables representing brands like Hewlett-Packard & LG.