Hyderabad, September 2023: H&M India, an international retailer known for fashion and quality at the best price in a sustainable way, inaugurates its third store in Hyderabad. This exciting addition to the city’s shopping landscape is nestled within the Next Premia Mall, located in the picturesque Irrum Manzil area.
Spread over 1767.52 square meters, the store is an embodiment of contemporary design trends, ensuring a modern and unique shopping experience for all visitors. Shoppers can explore H&M’s latest Fall collection, catering to Women, Men, and Kids, all under one roof. With items priced at just Rs. 299 for Ladies, Divided, and Kids and Rs. 399 for Men, the brand is making fashion even more accessible to the Hyderabad community.
The Fall collection showcases an array of sophisticated wardrobe staples for women, encompassing power suits, leggings, long dresses, maxi denim skirts, and embellished tops adorned with pearls, bows, and pintucks. These elements blend seamlessly to create a fusion of romance and contemporary style. Men can explore an equally diverse selection featuring oversized blazers, zipped knit sweaters, and co-ord sets. For the Kids, the collection offers elevated pieces like knitted sweaters, textured trousers, and faux fur coats. Additionally, customers will find a wide range of streetwear options, including licensed t-shirts, hoodies, and denim.
Yanira Ramirez, Country Sales Manager, H&M India, expressed her enthusiasm, saying, “At H&M, we believe that fashion should be accessible to everyone, and with the opening of our third store in Hyderabad’s Next Premia Mall, we are bringing the season’s best assortment, quality, stylish, and sustainable clothing even closer to the hearts of our customers in this city. Hyderabad’s fashion enthusiasts can now enjoy the Fall collection, which is a beautiful blend of the Baroque era with contemporary elegance. With this launch, H&M India has now 55 stores in the country that span across 28 cities. This growth reflects our commitment to serving India with exceptional quality of clothes and a unique shopping experience.”