Delhi, June 2022 – M360, Times Internet’s news publishing monetization platform for publishers, today announced a strategic partnership with iZooto, an audience engagement platform. Under the partnership, M360 will integrate iZooto’s technology into its platform to help publishers build, engage, and retain their audience.
“We are excited to partner with iZooto to help our publishers better engage with their audience,” said Vijayan Parthasarathy, Business Head at M360. “iZooto’s technology is a powerful tool that can help publishers increase website traffic, improve user engagement, and boost revenue. We believe this partnership will be a game-changer for our publishers.”
iZooto’s technology allows publishers to send personalized push notifications to their audience, track user behavior, and measure the impact of their marketing campaigns. iZooto also offers a variety of monetization options for publishers, including in-app advertising, native advertising, and affiliate marketing.
“We are thrilled to partner with M360 to help their publishers grow their audience and revenue,” said Neel Kothari, CEO of iZooto. “M360 is a leading platform for publishers, and we are confident that our technology will help them take their businesses to the next level.”