February 2023, Mumbai: Strategic Growth Advisors (SGA), India’s largest investor relations consultancy, partners with PR veterans Rahul Jain and Sudhir Shetty to launch a new-age communication consulting business. With a combined experience of 50+ years, the duo aims to introduce a new brand of storytelling catering to both traditional and internet economy clients.
Rahul and Sudhir aim to build a robust and agile communications brand that will uphold the voice of its clients through its simple, uncluttered, and intent-driven storytelling. Having advised over 200 brands thus far, they are well-aligned with the dynamics of evolving communication requirements and aim to provide contemporary and bespoke solutions.
Rahul and Sudhir will bring in intellectual capital and creative thinking capabilities thus making SGA uniquely positioned in the category to offer integrated and end-to-end solutions to businesses across lifecycles. Currently, SGA manages over 250+ clients offering investor relations, corporate reporting, and brand & design services among others.
On Rahul and Sudhir coming as Partners & Jt-CEOs, Samir Shah, Managing Director, SGA said: “We are elated to have Rahul and Sudhir as Partners to launch a new-age communication consulting business. They will strengthen SGA to establish it as a complete stakeholder engagement firm. Rahul’s deep understanding of internet economy businesses and his proven consultancy skills distinctively position him to take SGA Communications’ Practice to the next phase of the growth journey. We are confident that they will be successful in developing a unique approach to brands’ business requirements.
Commenting on his new role as Partner and Jt-CEO – Comms and PR, SGA, Rahul said “Indian public relations and communications industry is at the cusp of a massive transformation driven by the rapid digitisation and expansion of the new economy business. Startups are changing the world order and even disrupting the way businesses are operating across the world. Therefore, communication solutions that are in alignment with the changing times are the need of the hour and that is exactly what we aim to provide. Being India’s premier IR consultancy, SGA will have an edge over others to offer end-to-end communication solutions for both startups and enterprise businesses. Looking forward to exciting times and also extremely thankful to Samir for this association as we embark on this journey to chart out a new phase of growth for our clients and our people.”
On being elevated as Partner and Jt-CEO – Comms and PR, SGA, Sudhir said: “I extend a warm welcome to Rahul for joining us in our new journey. We are confident that our team will benefit immensely from his expertise in building businesses and fast-tracking growth.
Communication as a business is gaining immense significance to power organizations overall growth and business vision. Today reputation management is at the core of CXOs’ wish lists, and this will give us a huge opportunity to carve a niche in the category.
“I take this opportunity to thank Samir for reinforcing his confidence in me and allowing me to expedite our vision for the communications business,” Sudhir added.
Rahul has over 20 years of experience in the communications and PR space. In his last stint of almost a decade with Adfactors PR, he was instrumental in building the Fintech and New Economy space from ground zero. He is well-known in the startup space for curating award-winning communication campaigns and building industry-first categories such as ‘School EdTech’, ‘Rural Fintech’ ‘Treasury Tech’ etc. He has closely worked with 100+ internet economy brands and thoroughly understands the intricacies of the startup ecosystem. Rahul has been awarded Reputation Today 40 Young Turks and BW 40U40 PR Professional for building robust business practices and bespoke solutions for clients.
With an overall experience of over 27 years, including a 16-year stint at Adfactors PR, Sudhir is a communications pundit with a deep-rooted understanding of financial markets and financial communications. At Adfactors PR Sudhir, had fostered Public Relations (PR) & Investor Relations (IR) practices that served clients across sectors. He has overseen the communication strategies for complex M&A transactions, crises, corporate activities, and Public Offerings for some of the big Indian as well as multinational companies over the years. Sudhir hails from a financial journalist background and has worked across leading wire agencies and a financial daily for over 9 years.