Mumbai, 18th October 2024: Jean-Claude Biguine Salon & Spa (JCB), a global leader in hair and beauty with over 47 salons in India, is proud to announce an exciting series of developments that will redefine the salon industry in India. With the acquisition of Bounce Salons, a prominent South-based chain, JCB India Group strengthens its presence in Mumbai, Bangalore, Chennai, Hyderabad, Pune, Kochi, and Bhopal, and introduces its exclusive new care product line, Raise. The launch event also unveiled the captivating Elegance Rebelle hair trends collection, showcasing global style and creativity. Akansha Ranjan Kapoor closed the walk for this grand showcase, adding her flair to this much-anticipated event.
“The acquisition of Bounce Salons marks a pivotal milestone in our journey towards expanding our footprint across India,” says Sneh Koticha Contractor, Director, JCB Salons India. “We saw immense synergy between our two brands, with a shared passion for innovation, education and a deep commitment to delivering exceptional beauty experiences. This acquisition empowers us to share our distinctive expertise with a wider audience in the South, while also drawing on the rich regional insights that Bounce provides to enhance our offerings.”
Jean-Claude Biguine proudly distinguishes itself as a leader in the industry by launching its exclusive care line : Raise. Combining 20 years of salon expertise with advanced technology, Raise offers an innovative range of care solutions that cater to the unique needs of Indian hair and skin. This line is designed to make effortless haircare achievable, providing salon-level results at home with products that have been rigorously tested for efficacy across diverse hair types and textures. The formulations were crafted by JCB’s experts, perfected with valuable feedback from real consumers and tested in some of the best global laboratories ensuring that Raise maintains the expectation of uncompromised quality of the aspiring Indian consumer
“With Raise, we are not just transforming haircare but providing effective solutions for our clients to achieve effortless hair, every day,” says Sneh. We take pride in offering a professional-grade product line that empowers our customers to maintain their style and care routine beyond the salon. It’s all about bringing expertise, convenience, and luxury into their daily lives.”
The Raise product line features “Expert care for Effortless hair”, ensuring that superior formulas do the heavy lifting to help achieve healthy, silky, manageable strands with ease. These ambitious and superior formulas are designed to be better than the rest, utilizing proprietary complexes with powerful natural ingredients and innovative technologies that “Elevate Everyday” hair care. Designed to be undeniably convenient, Raise products offer a fast and effortless experience, allowing clients to maintain beautiful hair without the hassle. Multifunctional in nature, they serve as the oversized black blazer of personal care—versatile and essential. Moreover, the Raise line is inclusive by design and exclusive by nature, catering to all hair types, textures, and concerns with exclusive formulations for effortless hair every day.
In addition to the product launch, JCB introduces Elegance Rebelle – hair trends that showcase, a bold and versatile lineup of 12 striking hair designs. Divided into 6 Angel-inspired styles and 6 Devil-inspired styles, the showcase embodies a seamless blend of classic elegance and edgy, daring creativity. From chic updos and modern braids to vibrant colour transformations and sophisticated balayage, Elegance Rebelle speaks to every woman’s and man’s desire to express both their softer and bolder sides.
Inspired by the theme “An Angel to Some, a Devil to Others,” the showcase reflects today’s hottest trends, including the resurgence of red hues and pastel tones like pinks, blues, and greens, perfect for the 2025-26 season. Each look is tailored to different occasions—from glamorous evening soirées to everyday chic—and can be customized to suit varying skin tones and hair textures.
“Walking as the showstopper for Jean-Claude Biguine Salons’ ‘Elegance Rebelle’ is exhilarating! This collection, blending sophistication with an edgy flair, perfectly echoes my own love for fashion and self-expression. It’s an honor to celebrate bold individuality, creativity, and beauty.” Akansha Ranjan Kapoor on her experience as the showstopper.
With this expanded presence, the introduction of the Raise product line and the Elegance Rebelle, JCB salons is poised to redefine the salon experience in the Indian market, offering a fusion of French elegance and expertise that clients have come to love. The creative inspiration behind Raise extends beyond hair, embodying the full spectrum of beauty services that Jean Claude Biguine is known for, from classic and ultra-modern makeup to nail art—all available across our salons nationwide.