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Muthoot Exim Launches Gold Point Centre in Pitampura, Delhi NCR

Delhi, 2nd September 2024Muthoot Exim (P) Ltd., the precious metal arm of 137-year-old business conglomerate Muthoot Pappachan Group (also known as Muthoot Blue), proudly announces the inauguration of its newest Gold Point Centre in Pitampura, Delhi NCR. This marks the 28th Gold Point Centre in India and the fifth in Delhi NCR. The new center, located at Muthoot Gold Point, Ground floor – Shop No. 1, Opposite Metro Pillar No. 346, Property No. 1, Kapil Vihar, Pitampura, Delhi 110034, offers a trustworthy venue for customers to sell their gold, promising a seamless and transparent process.

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Since the inception of its first Gold Point Centre in Coimbatore in 2015, Muthoot Exim has steadily expanded to major cities, including Mumbai, Bengaluru, Chennai, Delhi, Kolkata, and now Pitampura. The addition of the Pitampura branch underscores Muthoot Exim’s commitment to growing its presence across India, providing reliable and transparent gold recycling services.

The launch of the Gold Point Centre in Pitampura is not just a business expansion; it is a strategic move to strengthen the financial ecosystem of Delhi NCR. By providing a trusted platform for gold transactions, Muthoot Exim empowers residents with a reliable means to monetize their gold assets. This centre is poised to significantly enhance the financial flexibility of the local population, offering them immediate liquidity in times of need.

Moreover, the new centre embodies the principles of transparency and fairness. Customers can personally witness the valuation process, ensuring they receive accurate assessments and instant cash payments for gold valued up to Rs 10,000. For higher amounts, payments are made via IMPS, NEFT, or RTGS, further simplifying the transaction process.

Keyur Shah, CEO of Muthoot Exim, emphasized the importance of this launch: “Pitampura has experienced remarkable growth, establishing itself as a vital part of Delhi NCR. Expanding our Gold Point Centers here aligns with our strategic vision. The new Pitampura branch brings us closer to our customers, providing them with a unique, reliable process for transparent gold testing and fair valuation.”

Thomas Muthoot, Executive Director of Muthoot Pappachan Group & Managing Director of Muthoot Exim, added: “Opening in Pitampura is a significant milestone as we continue to strengthen our presence in Delhi NCR’s gold recycling market. Our goal is to expand nationwide, opening more centers to meet the rising demand for retail gold and delivering exceptional service through our Gold Point Centers.”

While the Pitampura center is a significant addition, it is part of a broader strategy that includes expanding into key cities like Trivandrum. The launch of the first Gold Point Centre in Trivandrum will offer the capital city a reliable option for gold recycling, driving economic benefits and enhancing the financial resilience of its residents.