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Tag: Activities

Children’s Day Celebration: CHUK and Pakka Foundation Host Eco-Friendly Learning at Niveda Foundation

15th November, 2024, Noida: CHUK, the flagship brand of Pakka, hosted ‘Tales on Plates,’ a unique Children’s Day celebration combining creative activities with environmental education for the children of Niveda Foundation in Noida. The initiative showcased how compostability can be fun and educational for young minds.

The interactive program featured various engaging activities designed to spark creativity while instilling environmental consciousness. Children participated in an artistic plate-painting competition and enjoyed storytelling sessions that encouraged imagination and self-expression. What set this celebration apart was the fun and candid conversations while teaching compostability. The activity was not solely focused on compostability but more on engaging with the children. The refreshments were served in CHUK compostable containers, which the children later used in a hands-on composting activity. This practical demonstration helped them understand how CHUK compostable packaging returns to nature.

Sarita Upadhyay, spokesperson at Pakka Foundation said, “We sought to create a warm and engaging experience for the children at the Niveda Foundation by introducing them to the concept of compostability. Our initiative, titled “Tales on Plates,” was developed in collaboration with CHUK and the Pakka Foundation to nurture their creativity and curiosity. Watching the children as they joyfully painted, imagined, and embraced new ideas was truly heartwarming. By integrating our compostable containers into their activities, we hope to inspire a deep and lasting sense of environmental stewardship within them. This initiative embodies our heartfelt commitment to building a sustainable future while supporting the communities we serve.”

The event concluded with the distribution of special student kits which included planters, pens and pencils and a variety of seeds that can be planted to all participants, ensuring that learning continued beyond the day’s activities.

The Niveda Foundation, an independent organization committed to societal upliftment—from women’s empowerment in India to children’s welfare—recently partnered with CHUK to educate children on compostability through engaging activities using CHUK products.

Ravi Subramanian, Trustee at Niveda Foundation said, “Our collaboration with Chuk and Pakka Foundation has allowed us to not only advance sustainable practices but also touch lives and uplift communities in ways that matter. This initiative is proof that true change happens when we come together for a common purpose”

Legrand India Lights Up the Festive Season with Engaging Activities and Innovative Product Amplification

New Delhi, September 25, 2024: Legrand India, a global leader in electrical and digital building infrastructure solutions, has successfully launched a series of innovative activities aimed at maximizing engagement during the festive period across India. The initiatives focused on amplifying the launch of two new products, the Desktop Power Center and the Dizly Distribution Board, leveraging the festive season to enhance market presence.

As part of this campaign, Legrand has initiated an engaging retail activity named ‘Legrand Ke Superstars,’ targeting retailers in 50 cities, starting with Delhi. This initiative will take place through Navratri onwards until Diwali and aims to build awareness of the Lyncus range, the Dizly Distribution Board, and the Desktop Power Center, reinforcing Legrand’s commitment to innovative solutions in electrical infrastructure.

Rath Yatra Celebration in Puri
To ensure a seamless and worry-free experience for travellers during the Rath Yatra in Puri, Legrand installed 10 Allzy-powered charging stations at the Puri railway station and around the Mela booking areas in July this year. These stations allowed travellers to stay connected with their loved ones and capture special Rath Yatra moments, showcasing the versatility of Allzy, the all-rounder switch.

Ganesh Chaturthi Installation in Mumbai
In Mumbai, Legrand created a unique and interactive experience at the iconic Lalbaug Ganesh Pandal and the electrical market at Lohar Chawl. Visitors had the opportunity to engage with an innovative display featuring the Kamaal Ka Switch – Lyncus, a light and shadow art installation at Lalbaug Cha Raja pandal, captivating devotees as they waited in line for darshan.

Onam Celebrations in Kerala
Legrand celebrated the spirit of Onam in retail stores across Trivandrum, Kottayam, Calicut, Thrissur, and Kochi by engaging with over 300 people across more than 90 counters. The festivities included the vibrant presence of Mahabali and Chenda Melam to wish the retailers and electricians in a traditional manner by expressing gratitude through special gifts and local delicacies. The activity entailed showcasing the new product launches – Dizly Distribution Board and Desktop Power Center along with the Kamaal Ka Switch, Lyncus range.

These festive activities not only enhanced brand visibility but also reinforced Legrand’s commitment to providing innovative solutions tailored to the needs of the Indian market. As the company continues to expand its footprint, these engagements exemplify its dedication to fostering strong relationships with both retailers and customers.

Mr. Sameer Saxena, Director of Marketing, Group Legrand India, stated, “As we embraced the festive spirit, our activities reflected Legrand’s commitment to innovation and connection. The introduction of our Desktop Power Center and Dizly Distribution Board, alongside initiatives like ‘Legrand Ke Superstars,’ allowed us to engage meaningfully with our retail partners and customers. By enhancing their experiences during significant festivals, we not only showcased our cutting-edge solutions but also built lasting relationships within the community. We were excited to be part of these celebrations and looked forward to the continued growth of our brand in India.”