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Tag: Kinetic Green

Kinetic Green appoints Joel George as VP Sales of 3-Wheeler Business

Pune, 16th July 2024 – Kinetic Green Energy and Power Solutions Limited, a leading manufacturer of electric two and three-wheelers in India, is pleased to announce the appointment of Mr. Joel George as Vice President for its 3-Wheeler Business. With extensive experience in the Indian automotive sector, Mr. George brings expertise and leadership to Kinetic Green’s ambitious growth journey.

Kinetic Green is a pioneering and established OEM in India’s E3W and E2W space. Company now plans to broaden its 3W category presence by entering into the L5 passenger segment, complementing its existing operations in the L3 passenger and cargo categories, as well as the L5 cargo category. Mr. Joel’s appointment is anticipated to play a pivotal role in building and leading high-performing sales teams, developing and implementing successful sales strategies, expanding market share and achieving ambitious sales targets & fostering strong relationships with dealerships.

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Mr. George joins Kinetic Green with over 18 years of expertise in the Indian and global automotive industry, specializing in automotive sales, marketing, and operations with renowned Japanese, German, and Italian brands. His comprehensive skill set includes business development, marketing strategies, vehicle leasing, fleet sales, B2B/corporate sales, commercial vehicle sales, and retail sales. His deep knowledge of the electric mobility sector, particularly in the two-wheeler and three-wheeler segments, has earned him numerous accolades.

At Kinetic Green, Mr. George will work closely with Mr. Debashish Mitra, President of Kinetic Green’s E3W SBU, in strategizing and planning retail sales and business development. He will lead the sales strategy in both retail and B2B sectors and expand the dealer network to position Kinetic Green as a leader in the 3-wheeler green mobility sector.

Sulajja Firodia Motwani, Founder and CEO of Kinetic Green, enthusiastically stated, “I am thrilled to extend a warm welcome to Mr. Joel George as he joins Kinetic Green. With his extensive experience in the automotive industry and his proven track record in automobile sector, Joel brings a unique blend of strategic vision and operational expertise. His leadership will be instrumental as we aim to strengthen our position in the L3 Passenger and L5 Cargo categories. We are confident that Joel’s insights and innovative approach will drive our retail and B2B sales to new heights, further solidifying Kinetic Green’s commitment to pioneering sustainable mobility solutions and towards our commitment to the Planet.”

Mr. Joel George expressed his excitement about becoming part of Kinetic Green, stating, “I am honored to join Kinetic Green at this pivotal juncture in the company’s journey. Kinetic Green has consistently demonstrated a commitment to innovation and sustainability in the electric mobility sector. With our ambitious plans for expansion and a dedicated focus on enhancing our market presence, I am excited to contribute to the company’s vision of pioneering sustainable mobility solutions. Together, we will work towards achieving our goals of expanding the dealership network, driving retail and B2B sales growth, and solidifying Kinetic Green’s leadership in the 3-wheeler market. I look forward to collaborating with the talented team at Kinetic Green and leveraging my experience to propel the company to new heights.”

Kinetic Green And Global Ev Giant, Aima, Partner To Co-Develop Electric Two-Wheelers For India

Ms. Sulajja Firodia Motwani, Founder and CEO, Kinetic Green

Pune, 25th January 2022: Kinetic Green Energy & Power Solutions, India’s leading EV company, has today announced that they are entering into a collaboration with global electric vehicle giant, Aima Technology Group, to co-design and develop electric two-wheelers for the growing Indian market.

Kinetic and Aima have entered into a long-term collaboration to co-develop electric 2-wheeled vehicles for Indian consumers. Aima shall assist Kinetic with design, and support for modifications and rapid localization of the models to suit Indian customer requirements. Together, they plan to launch at least 3 new models during 2022-23 in India, including models from Aima’s new advanced high-speed scooter platform.

Kinetic Green is a well-established player in India’s fast-growing electric vehicle industry. After successfully launching a range of electric three-wheelers in India, Kinetic Green has entered the E2W market in India in 2021 and is aggressively building its presence in this segment with a goal to be one of India’s top E2W players. Kinetic has been a well-known and loved 2W scooter brand in India for decades and is leveraging its deep consumer insight to bring an exciting range of electric 2W scooters to Indian consumers.

Aima Technology is a global EV giant, listed on the Shanghai Exchange, with a global presence in 87 countries. With global sales of more than 50,000,000 E2W units, AIMA ranked 1st in E2W player in the World for successive 6 years out of past 10 years, and brand value ranked 1st by C-BPI and led the entire industry for 12 consecutive years. Aima boasts of over 1000 models in their product portfolio, which covers E2W, E3W and E4W. AIMA also leads the industry in technology development and R&D and is known for its investment in technology R&D (As of December 2020, Aima held 923 patents, with a total annual investment plan of more than USD60,000,000) with a key focus on design, 3D digital modelling, IoT and smart technology, swapping solution in relation to her electric vehicle matrix.

Kinetic has already been selling E2W since the start of 2021 and has received an overwhelming response to its vehicles. Buoyed by increasing petrol prices on one hand and favourable government policies leading to reduced prices for electric vehicles and a fast-evolving EV eco-system, the E2W segment is poised for rapid growth. Through this partnership, Kinetic plans to aggressively scale up its E2W business and aims to build E2W capacity to 500,000 units a year in the next 2 years.

Within a year, Kinetic and Aima further plan to explore a joint venture where Kinetic shall leverage its brand and production capabilities and Aima can leverage its technology, R&D and global outreach to expand massively. The JV will help bring the respective might of the two players to develop and market a differentiated range of EVs with advanced technology in order to aggressively scale up the business to be a leading player in this fast-growing space.

Initially, the two-wheelers developed under the collaboration will be marketed under the Kinetic brand, and acknowledge the AIMA technology support. The partners have explored launching co-branded models in the future, including bringing new global brands to India.

Kinetic Zoom

Speaking on the occasion of this partnership, Ms. Sulajja Firodia Motwani, Founder and CEO, Kinetic Green, said, “Kinetic Green’s vision is to bring wide range of advanced, innovative yet affordable electric vehicles to the Indian mass market. We are delighted to partner with the World’s largest and leading EV player, Aima, and are looking forward to working together with them. Together, we will bring advanced EV technology to India, and create maximum social impact by bringing these innovative products within the reach of our large population, just like impact made by our Kinetic Luna or Kinetic Honda earlier. We are also committed to building a strong EV eco-system together including local supply chain, and convenience of fast charging, battery swapping, long-range EVs to popularize this technology across the length and breadth of India.”

Speaking about the association with Kinetic Green, Mr. Su Yuhang, President of Aima Technology Group said, “Aima has witnessed India’s great potential in green mobility, particularly in the year of 2021, fuelled by FAME II incentive policies, the yoy E2W growth of 631%, again showcased India’s resource endowment and competing advantage in the private transportation industry. India will always be Aima’s strategic priority for global investment to cater the need for green and smart mobility. We are pleased to join hands with Kinetic Green, as KG has proved themselves to be the pioneers in India’s automobile industry, with a good track record of Joint Venture with international brands. Together with Ms Sulajja Firodia’s entrepreneurship and talent pool, we believe that we can co-develop the first-class product for Indian customers, and through localization, we can gain a competing advantage and become the market-leading force. ”

G-Power Energy & Technology Pvt Ltd., Chennai, a partner of Great Power, China, one of the leading Lithium cells and battery packs maker, has played a significant role in forging this partnership and will continue to provide support in localization and support to augment the technology.