Bengaluru, February 13, 2025: Ever been left high and dry (and maybe a little underdressed) when plans change at the last minute? Myntra’s M-Now is here to help with the arrival of global fashion powerhouse, JACK & JONES, just in time for Valentine’s Day! Shoppers can now get the latest menswear styles from JACK & JONES delivered starting 30 minutes, thanks to the magic of M-Now. To announce the launch, Myntra and JACK & JONES introduced a steamy, fun digital film. The captivating film perfectly encapsulates the blend of speed, style, and spontaneity that defines the M-Now experience. JACK & JONES will offer 300+ styles across categories such as Jeans, T-Shirts, Shorts, Trousers and more.
Customers can forget frantic last-minute mall dashes or rummaging through the closet. This dynamic association brings the best of JACK & JONES’ menswear directly to shoppers, faster than they can say “wardrobe emergency.” From trendy tees and stylish jackets to those must-have denim pieces, M-Now ensures customers are always dressed to impress, no matter the occasion.
Speaking on the campaign, Ashish Shuka, Vice President – Customer Experience, Contact Centre & Supply Chain, said, “At Myntra, we are committed to enhancing the shopping experience by blending speed, convenience, and premium fashion. With JACK & JONES now on M-Now, we’re empowering customers to access their favorite styles starting 30 minutes, ensuring they’re always prepared to make a statement, no matter the occasion. This partnership underscores our mission to deliver unparalleled value to our customers, making Myntra the go-to destination for all their fashion needs.”
Mrithyunjay Amblimath, COO, BESTSELLER India said “At JACK & JONES, we have always believed in pushing the boundaries of fashion accessibility. With our launch on Myntra’s M-Now, our customers can get their favourite styles delivered starting in just 30 minutes. We see significant potential in this expedited delivery offered by M-Now and believe it to be a game-changer in the way fashion is consumed once scaled to other cities. This partnership with Myntra is a testament to our commitment to innovation, convenience, and staying ahead of evolving consumer expectations.”
Myntra’s M-Now is a first-of-its-kind expedited delivery, currently available in Bengaluru. It offers a selection across fashion, beauty, accessories, and home, with plans in the pipeline to scale this up to over 1 lakh styles in the coming months. This service bridges the gap between online shopping and instant gratification, ensuring that you never have to wait to step out in style.
M-Now is Myntra’s hyper-speed proposition, which offers expedited access to an unparalleled wide selection across the most sought-after, premium, and luxury brands in fashion, beauty, and other lifestyle categories. M-Now houses a wide collection from hundreds of globally loved brands.