1.4 billion, most of whom are under 30, India is emerging as a key hub for technological development. It has already become a center of digital transformation for companies such as Apple, Samsung, Micron, Google, as well as leading players in the digital entertainment and esports markets. Parimatch, an international digital entertainment brand, notes that interest in India is growing due to its strategic importance and the high level of engagement of a young audience in esports and streaming.
Amid global changes in logistics and political instability, India is becoming a priority for companies seeking to diversify production and optimize costs. This is attracting not only equipment manufacturers – there is also growing interest from digital brands, who see in the country the ideal combination of a young online audience, government support and investment in digital infrastructure. Such factors form the unique appeal of India, which is also noted in Parimatch.
An industry where the data speaks for itself
One of the main factors in the attention to India has been the explosive growth of the gaming and esports industry. The number of gamers in the country exceeds 600 million, more than the population of the entire EU. Esports has been officially recognized as part of the country’s sports system, which sets a precedent for its legalization and development.
Large local conglomerates such as Reliance Industries, along with BLAST, are organizing international-level esports tournaments adapted to the local audience. This includes developing a national pool of streamers and creating content with Indian specifics in mind. Parimatch believes that such initiatives are launching a new wave of mass, interactive, and commercial digital market, where esports tournaments and streaming services become part of everyday leisure.
The development is also supported by technical infrastructure: the JioGames platform is already available to millions of families through Jio’s mobile and broadband networks, allowing it to cover not only large cities but also remote regions. As Parimatch’s experience shows, such a synergy of content, infrastructure, and accessibility creates the conditions for the emergence of a scalable esports entertainment economy.
IT is the heart of the world: Parimatch’s view
India is home to over 170,000 IT companies, of which over 1,500 are global technology hubs for R&D and innovation. More than 5 million professionals are involved in outsourcing, machine learning, IoT, and automation. The country offers a unique combination of high qualifications, an English-speaking workforce availability, which is reinforced by the government programs ” Digital India ” and ” Made in India “.
Parimatch, although not operating directly in the Indian market, is already evaluating the potential of local technology centers for the development of its own streaming and esports projects.
From smartphone production to microelectronics
World leaders, including Apple, Samsung, and Micron, are actively moving their production facilities to India, which is becoming an alternative to China in global supply chains. The state subsidizes up to 70% of the costs of creating chips and forms its own ecosystem under the “National Semiconductor Mission”. This makes India not only a consumer but also a supplier of solutions for streaming, VR,a nd AI.
Infrastructure as a platform for growth
One of India’s key strengths is the India Stack, a government-owned digital infrastructure that enables billions of cashless transactions, including for gaming and streaming platforms. India has over a billion smartphone users and nearly 900 million internet users, and the country generates over 40% of global online payment traffic. This opens up a huge, yet untapped, audience for brands like Parimatch.
More than half of the population is young, bilingual, and active in digital ecosystems, creating ideal conditions for scaling media and launching innovative digital products. Parimatch emphasizes: it is the youth and cultural dynamics that make India an ideal breeding ground for experiments with gamification, metaverses, and personalized monetization.
India is the future global tech hub
The technological map of the world is changing, and along with the USA, China, and Southeast Asia, India is confidently becoming a new independent pole of digital attraction. Parimatch’s experience in working with a young, mobile audience helps to more deeply assess the potential of this market. In the next five years, India can become a strategic asset for any technology company, and those who will take the first positions will gain competitive advantages for decades to come. Parimatch and other innovative brands are already closely following this process because India’s capabilities have long ceased to be an experiment, but are becoming an integral part of the global digital economy.
