Archive: July 29, 2022

TCL Reiterates its Leadership in Mini LED QLED TVs in 2022

Mumbai, July 29th, 2022: Driven by the company’s culture of creativity and innovation, the past four decades have witnessed TCL’s rapid growth to become one of the dominant players in the global TV industry. With vertical integration capabilities and a diversified product portfolio, including several award-winning TVs and audio home appliances, TCL today is the global number one Android smart TV brand.

The Future of LCD Display: Mini LED Technology

With high contrast, excellent brightness, ultra-thin profile and many more local dimming zones, Mini LED technology integrates TCL 2022 TVs with exceptional picture and colour quality. It ensures that fast-moving images (e.g., speed sports videos, action movies, etc.) have a perfect visual fluidity, without any flickering or shaking.

Since 2018, TCL has been proud of its achievements in Mini LED technology. The company has received many endorsements from media and professional associations. In 2022, TCL came up with its latest generation of Mini LED technology, with some major improvements:

● 16-Bit ultra-precise Light Control to offer richer colours and more details

● Round Halo Mini LED to eliminate the blooming halo of white objects on pure black background

● TCL Mini LED Backlight Direct to allow fast-moving objects being clearer and sharper on the screen

● Mini LED uniform quality to have a single colour uniform image

● TCL Mini LED backlight de-mura to have a uniform light control (no spotlight, no grey patch, no dirty light)

The Forefront in Mini LED: OD Zero Mini LED

The OD Zero Mini LED features the smallest LED chip and doubles the number of local dimming zones. Minimising the LED chip enables TCL TVs to maximise the backlighting precision to deliver ultimate contrast and brightness. By removing the standard Optical Distance, the brand can build the slimmest direct-lit TVs ever.

2022 TCL TV range: Ultra-wide range of TVs from core to flagship models, for all usages, needs and expectations.

TCL C Series TVs are an essential addition to the brand’s continuous commitment to bringing users exceptional viewing and entertainment QLED 4K experience. In 2022, the high-end range models of this Series (TCL C835) also featured the Mini LED technology. Enhanced by an industry-leading sound system featuring Dolby Atmos, these TVs allow users to connect deeper with all kinds of on-screen content.

TCL is an active player in the gaming sector, providing gamers with high-quality screens and endless playing options to enhance their gaming experience. TCL C835 also features:

● 144Hz Refresh Rate: Providing faster responsiveness, sharper imagery, and smoother gameplay. With VRR at 144Hz refresh rate, they can support larger and higher frame rate games without screen tearing. Dynamic refresh rates can adjust to the content to produce smoother and seamless gameplay as video game creators desire.

● Game Master: Passionate gamers will enjoy Game Master, which offers automatically additional gaming features, with the smoothest action, lowest latency and the best picture settings for gaming with HDMI 2.1, ALLM, 144Hz VRR and Game Bar.

TCL C835 is available in 55-inch, 65-inch and 75-inch at INR 119,990, INR 159,990, and 229,990 respectively.

TCL P Series TVs are affordable 4K HDR TVs (with better cost control, better design, and wider colour gamut), including Google TV. Besides the aforementioned features and technology, TCL P735 comes with MEMC (Motion Estimation, Motion Compensation), Dolby Vision and Dolby Atmos. It is also powered by TCL’S proprietary algorithm and features ALLM optimisation, automatically switching to low-lag presets to offer smooth gameplay.

TCL P735 is available in 43-inch, 50-inch, 55-inch and 65-inch at INR 35,990, INR 41,990, INR 49,990 and 69,990 respectively.

NimbusGlobal gears up its delivery service to be ready for International shipping during Raksha Bandhan

As the Indian festive season kicks in with Raksha Bandhan, logistic giant NimbusPost gears up its delivery service for safe and fast delivery. During these times companies find themselves swamped with an increased workload and, courier partners play a crucial role in delivering sisters’ thread of love to their brothers living outside of India.

The shipping rates for sending rakhi to international locations are inexplicably high during these times. To address these customer woes, NimbusPost has come forward to provide the perfect solution to the problem. The leading tech-enabled shipping aggregator has launched a cross-border service under the name of “NimbusGlobal” to address comprehensive international shipping needs. The company has announced the lowest international shipping rates this festive season to help siblings celebrate the bond of love.

The logistics partner’s international shipping rates start from ₹215/50gm which currently is the lowest rate in the Indian market with a commitment to safe and timely delivery. With their quoted rate, the logistics aggregator aims to tackle the high-price problem that the customers face, especially during this time of the year.

Yash Jain, the Co-founder and CEO of NimbusPost stated, “Festivals give a substantial boost to the eCommerce and logistics industries. People send gifts, sweets, and many different things to express their love for their loved ones. Other than the domestic market, the demand for international shipping rises even higher during the peak season. With NimbusGlobal, we’ve brought a solution that efficiently meets the customers’ rising demands for global shipping and does not leave them hassled while sending their gifts.”

The automated shipping platform is also working towards the major concern of delayed deliveries. While overseas shipping generally takes 4-10 days, the delivery timelines tend to increase during the festive season which often results in packages reaching the customers post the festive date.

Stressing the need for on-time deliveries, Anindya Sunder Nandi, Business Lead for NimbusPost’s cross-border operations said, “Timely shipping can’t be compromised especially during the festive season. Having launched our global shipping services recently, we aim to make Raksha Bandhan special for the distant-living siblings this year.” The brand is emphasizing on timely deliveries without any compromise on quality. Catering to the clients’ shipping needs across the USA, Canada, Europe, Gulf, and other parts of the world, NimbusGlobal is providing the lowest rates for all international shipments to cheer the siblings living miles apart.

Besides fast shipping and reasonable rates, NimbusGlobal also promises maximum safety of the consignments. The logistics partner also offers a unified tracking number to the customers to ensure utmost ease right from dispatch to delivery. Their shipment tracking API provides unified visibility into a shipment’s status in real-time.

Luxury fan brand Fanzart launches India’s largest fan display showroom in Bengaluru

Fanzart, pioneers of luxury designer fans in India, has opened its 104th showroom in the country. The showroom is located on Bellary Road in the posh Sadashivnagar locality of Bengaluru.

Fanzart, that started operations in 2012 has completed 10 years of operation and already has one company-owned showroom and two franchised outlets in Bengaluru. This new showroom will be the flagship showroom of the company with the largest display of luxury designer fans in the country.

Speaking on the launch of the flagship showroom, Mr. Anil Lala, Founder and Managing Director, Fanzart said “It brings me immense pleasure to be able to scale to such heights and have a widespread display of the most outstanding quality of luxury fans under one roof. We have a great team who work hard towards bringing innovation and defining state-of-the-art technology in designer fans.”

The outstanding range of more than 100 luxury designer fans on display in the showroom with perfect detailing and the right amount of spacing with interiors makes the showroom stand out and promises to be a fan connoisseur’s delight.

6 New Fan Models
The company has also unveiled 6 new fan models- HALO, ORBIT, JAZZ, MAPLE Sunset, CHERRY Plum, and CHERRY Night.

“We are very excited about our new flagship as well as the 6 new models we are launching. The first 3 are brand new designs – the HALO, the ORBIT and the JAZZ, based on design trends and modern minimalism. They are powered by power-saving BLDC motors, and offer Fanzart’s Summer-Winter feature – allowing the fan to rotate anti clockwise for a cool breeze and clockwise for a cozy warm air effect – all with the convenience of a remote control.

The other 3 are variants of our existing designs which introduce a new dimension, they tell a story between the sequences of colors and because they are conceptualized and customized, this particular collection is only limited by your imagination. There could be infinite models, and a customer can customize it themselves.” explained Mr. Tarun Lala, Co-Founder & Director, Fanzart.

HALO: A contemporary fandelier, it presents a breathtaking design with multi color LED lighting that illuminates your space while rendering an elegant and luxurious look. Powered by a brushless DC motor, this sustainable fandelier is a modern minimalist addition to Fanzart’s decorative fandelier collection.

ORBIT: Orbit fandelier is a piece of art on your ceiling. With multi-color LED options transforming your interiors at the touch of a button, the inconspicuous fan blades spin only when you need.

JAZZ: A contemporary fan design made with handcrafted wooden blades, that resembles a wavy triangular note, to add a touch of jazz .The blades are light beech color that could be customized into 3600 shades or wooden finish with a metallic centre making the fan look sturdy.  Powered by a brushless DC motor that absorbs 70% lesser power

MAPLE Sunset: A customized version of the original Maple, it draws an inspiration from the spectrum of the sunset, covering 6 unique colors of the sunset as though bringing sunset into the room. Powered by a DC motor, this fan is breezy & whisper quiet.

CHERRY Plum: True to the name, this fan looks like Cherry dipped into fine wine to create a lovely gradient of rose. The wine colors are a refined version of the popular Cherry fan. The colors may hide the wooden finish, but the characteristics of the specially handcrafted wood still prevail.

CHERRY Night: The original Mini Cherry has been customized to create the various soothing colors of the night sky that make the fan a great addition to contemporary interiors.

Fanzart is also known for its unique fans that include fans with classic look, interesting fans for kids’ rooms, elegant and stylish- fandeliers, humanoids, mini fans, fans with blue tooth and fans with customizable blades.

Produced by OML’s Global Creator Network, Tinder’s Swipe Ride is back starring Kusha Kapila and bindaas Pooja Bhatt

Pega Named a Leader in Core CRM Solutions by Independent Research Firm

Pegasystems Inc. (NASDAQ: PEGA), the low-code platform provider that builds agility into the world’s leading organizations, today announced Forrester Research has named Pega a Leader in The Forrester Wave™: Core CRM Solutions, Q3 2022 report (1). Pega received the top score in the current offering category as well as the highest score possible in 16 of 35 criteria.

In its report, Forrester evaluated the 11 most significant CRM providers. Among the criteria, Pega received the highest possible score in CRM user productivity, CRM user assistance, CRM user guidance, next best action, digital sales, customer success, customer service agent, customer service operations, actionable insights, customer profile, omnichannel engagement, conversational intelligence, process management, certifications, developer tooling and extensibility, and execution roadmap.

“Pegasystems offers exceptional automation and process management within its CRM,” the report states. “Pegasystems’ vision is one of an ‘autonomous’ CRM where automation offloads repetitive work and AI assists users, increasing their efficiency and the delivered customer experience. The CRM combines workflow automation, real-time decisioning, and a low-code platform with the goal of achieving this vision. Pegasystems uses real-time customer context and journey data to anticipate their needs and proactively – even preemptively – engage; for example, understanding a customer’s intent, guiding users through adaptive workflows, proposing an offer that is most likely to be accepted, and adjusting follow-on steps based on customer feedback. CRM users seamlessly transition interactions from human-assisted to self-service with the aid of chatbots and RPA. The CRM has a complete customer profile that is updated in real time and has consistent business and developer tooling and broad industry compliance.”

The Forrester report evaluated Pega’s CRM solutions built on Pega Platform™, including Pega Customer Decision Hub™, Pega Customer Service™, and Pega Sales Automation™. Together, our powerful solutions help automate work and increase efficiency on the back end, while enabling users to make better decisions in real time, achieve faster resolution, and optimize every customer interaction on the front end.

This report is the latest in recent analyst firm recognitions of Pega’s low-code platform for AI-powered decisioning and workflow automation. Recognitions include being named a Leader in The Forrester Wave™: Real-Time Interaction Management, Q2 2022 (2), The Forrester Wave™: Digital Process Automation Software, Q4 2021 (3) report, and in the Gartner Magic Quadrant for the CRM Customer Engagement Center (4) report.

Quotes & Commentary

“For a CRM strategy to achieve meaningful customer relationships, brands need to take into consideration processes across an entire organization – not just those in the front office,” said Don Schuerman, chief technology officer, Pega. “To us, this recognition exemplifies how Pega’s low-code platform for AI-powered decisioning and workflow automation helps our clients to improve customer and employee experiences across the entire scope of the customer journey – from back-end processes to sales and service front-end interactions – while also giving enterprises the tools to offer customers relevant, helpful interactions. We believe this continued recognition exemplifies how Pega is continuing to provide clients with powerful and flexible CRM solutions to work smarter, stay ahead of the competition, and most importantly – keep customers happy.”

Supporting Resources

The Forrester Wave™: Core CRM Solutions, Q3 2022
Product background: Pega Platform™
Product Background: Pega Customer Service
Product background: Pega Sales Automation
Product background: Customer Decision Hub™
Website: Next-Best-Action Customer Journeys
Video: Next-Best-Action Customer Journeys
Forrester Research, “The Forrester Wave™: Core CRM Solutions, Q3 2022” by Kate Leggett, July 27, 2022
Forrester Research, “The Forrester Wave™: Real-Time Interaction Management, Q2 2022” by Rusty Warner, May 25, 2021
Forrester Research, “The Forrester Wave™: Digital Process Automation Software, Q4 2021” by Rob Koplowitz, December 14, 2021
Gartner, Inc., “Magic Quadrant for the CRM Customer Engagement Center” by Nadine LeBlanc, Jim Davies, Varun Agarwal, June 15, 2021

Infinix Selected as a Kantar BrandZ Rising Star among Chinese Global Brand Builders 2022

 Infinix was selected as one of the TOP 20 Rising Stars according to the latest “Top 50 Kantar BrandZ Chinese Global Brand Builders 2022 ranking and report” released by Google and Kantar on July 27th, 2022. Being included in the chart represents advancements in attracting the hearts and minds of consumers and providing consumers a high-level sense of value, coming from the Infinix brand.

“We’re absolutely thrilled to be on the charts! A massive thanks go out from us for recognizing the efforts we’ve made in the past few years to empower young consumers all around the world. Alongside providing stylish and first-in-class products to consumers in emerging markets, we also aim at creating distinctive brand stories to build up a sense of value and shape perceptions through digital interaction. We’ve faced some incredible challenges due to global disruptions, but we are sure we’re moving forward toward future success.” Managing Director of Infinix, Benjamin Jiang said.

In the panel talk “Think with Google” held by Google China, it is mentioned that Infinix is the only company in the 3C industry that was selected as the 20 rising stars in the “Top 50 Kantar BrandZ Chinese Global Brand Builders 2022 report”. In this report, Kantar and Google adopt industry-leading brand valuations, alongside in-depth research from the world’s most extensive brand equity study, which involved around 4 million consumer interviews covering 18,500 brands across 512 categories in 51 markets.

The figure in the report shows that during the previous year, Infinix’s brand power increased by 20%, ranking second among all consumer electronic brands. Infinix’s branding and storytelling have stimulated new interest in technology and high loyalty among consumers despite lower levels of brand awareness. The average consideration rate of the Infinix among consumers who are aware of the brand is on par with those in the Top 50 Chinese Global Brand Builders Ranking. Infinix’s dedication to further expanding its foothold in emerging markets, and democratizing high-end technology for everyone, solidifies its place among these rising 20 Chinese brands.

Going forward, Infinix will continue to make further improvements to the smartphone experience, bringing the latest and greatest technology to consumers in markets all around the world with maximum customer value at the forefront of every device launch.

Stay tuned to exciting updates coming from Infinix in the near future.