Chicco launches its liquid cleanser range to aid quality cleaning and disinfecting baby accessories

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ChiccoChicco, a leader in the babycare sector with its widespread presence across 160+ countries has come up with its latest offering — Chicco Liquid Cleanser, specially designed to cater to the needs of parents with newborns. This product has been launched keeping in mind the need for maintaining proper hygiene and cleanliness of feeding bottles, pacifiers, utensils, and other baby products. The Chicco Liquid Cleanser is made of 100% food-grade and natural ingredients, making it safe for babies and providing the best protection for them.

One of the key USPs of Chicco’s Liquid Cleanser is its ability to kill 99.99% of bacteria and fungi. Many Liquid cleansers available in the market today are not effective on fungi. Chicco Liquid Disinfectant effectively removes milk residues, and stubborn stains, and eliminates odor, making it a perfect solution to disinfect baby feeding bottles, nipples, and other plastic and metal baby products. Moreover, it is dermatologically tested on sensitive skin and contains no artificial colors, no parabens, no fragrances, and no dyes. Additionally, it is also effective in cleaning fruits and vegetables by removing pesticides and dirt from their surfaces.

Expressing his gratitude on the launch of the product — Mr. Rajesh Vohra, CEO, of Artsana India (Chicco), says, “At Chicco, we are committed to providing the best baby care products to parents across the world. As parents, you want to extend the best of hygiene and care for your babies, and the first area of attention in this case becomes the accessories and bottles that your kid interacts with. With the launch of Chicco Liquid Cleanser, we aim to address the growing concern of parents regarding the hygiene and cleanliness of baby products. We are confident that this product will be well-received by parents”.

With the launch of Chicco Liquid Cleanser, the brand aims to provide parents with the best solution for keeping their babies healthy and protected. This product is now available in the market and is set to become a game-changer in the baby care segment.