Tasked with managing the operational growth of the rapidly expanding SaaS heavy equipment trading platform, Metcalfe will build on his extensive business, technology and start up experience to execute on Krank’s vision of transforming the inner workings for one of the largest global industries.

As COO at Krank, Metcalfe will lead and scale business operations and go-to-market activities to deliver on Krank’s exciting business roadmap and expansion plans.

Metcalfe began his career in institutional sales at Legal & General Investment Management. This was followed by strategy, business growth and operations roles at various B2B technology and startup companies, most recently rising to a COO role at the fintech start-up Cobalt. At his time at Cobalt, Metcalfe was pivotal in raising major institutional investment and signing global clients, including Citi and Deutsche Bank. He joins Krank following the company’s transformative deals with US rental giant Maxim Crane and technology company Liebherr, where the unique Krank platform will underpin a large proportion of the companies’ used equipment disposals.

Giles Metcalfe,
Giles Metcalfe, Chief Operating Officer at Krank.

“I’m thrilled to be joining Krank at such a formative and fast-moving time for Krank’s unique business model,” Metcalfe said of his appointment. CEO and founder of Krank Mark Turner meanwhile, says: “Giles is a very welcome addition to the team – with his experience in growing technology businesses, I am confident he will make a very strong contribution in driving Krank’s rapid expansion.”

From upstart to start up

Metcalfe’s career to date has been marked by his entrepreneurial spirit and lateral thinking – having ran and sold a business by the age of 18 and receiving national newspaper coverage during the financial crisis for his innovative approach to securing his first job in London’s financial district. (Metcalfe stood with a banner and handed out CVs in Broadgate Circle, London – resulting in over 25 interviews in the following weeks.