Chennai, December 22, 2023: Madras Mandi, a distinguished name in the fresh produce industry and one of Chennai’s most liked online farmers’ markets, joyfully announces the opening of its fifth store in Neelankarai, Chennai, symbolising a significant moment in the brand’s growth and unwavering dedication to delivering the community the highest quality fresh produce. This milestone is not just a celebration of expansion but a testament to Madras Mandi’s commitment to providing an extensive range of fresh produce to its customers.
Beyond the extensive selection of 250+ fresh varieties, the new store introduces an enticing range of products from curated brands, including Farmley, Umami Brews, Pataakha Foods, and Andhra Deli. Customers can anticipate a delightful shopping experience with unique offerings like Peri Peri Makhana, Umami Brews’ Kombucha varieties, and Pataakha Foods’ distinct pickles and chutneys.
Strategically nestled in one of the most recognizable areas of East Coast Road, the new Madras Mandi store serves as a central hub, facilitating instant delivery services to surrounding zones including Adyar, Besant Nagar, Thiruvanmiyur, and more. This expansion ensures accessibility for customers in these areas and beyond. The grand opening festivities, featuring exclusive promotions, live sampling sessions, and a ribbon-cutting ceremony with loyal users, embody Madras Mandi’s gratitude for its customers and commitment to fostering community connections.
“Madras Mandi’s fifth store opening is not just a celebration of growth; it’s a testament to our unwavering commitment to providing the community with the freshest, highest quality produce. As we expand our footprint, we invite our customers to join us in this culinary journey, celebrating not just a store but the collective vibrancy of a community that values and savors the richness of life in every bite.” – Prashanth Vasan, CEO, Madras Mandi
Madras Mandi’s store design goes beyond the ordinary, creating a captivating farm-to-table experience. Carefully crafted to encourage exploration and connection with food, the environment features captivating artwork and informative banners showcasing the diverse fresh produce. This artistic approach enhances store aesthetics while offering transparency into the supply chain. Blending creativity with functionality, Madras Mandi invites customers on a visual and educational journey, discovering new varieties and the journey from farm to table.
Aligned with Madras Mandi’s long-term vision, the store opening emphasises the brand’s commitment to quality, freshness, and community engagement. Expressing gratitude to users and the community, Madras Mandi underscores the importance of community support. The opening event extends an exclusive invitation to loyal customers, reinforcing the brand’s commitment to community engagement. The new store launch symbolises Madras Mandi’s dedication to quality, accessibility, and community connection, marking a continued journey of delivering the best in fresh produce.