Spoken Fest attracts prestigious Indian and global brands to harness the power of storytelling and content marketing

Mumbai, 31 January 2024 – Kommune India, the pioneers of cultural storytelling, is thrilled to unveil the grandeur of SpokenFest’24, slated for the 3rd and 4th of February at JIOWORLD GARDEN, BKC, Mumbai. This festival is a celebration of words, weaving together various forms such as stories, music, poetry, Shayari, comedy, and art installations, creating an inclusive space for fans of all kinds. This year’s extravaganza is fueled by the dynamic partnership of leading real estate giant Arkade House, the title sponsor, and global beauty powerhouse, L’Oreal Paris.

In a symphony of words, music, and dazzling experiences, SpokenFest’24 guarantees an immersive journey for all. As the title sponsor, Arkade House’s three-decade legacy in Mumbai’s real estate is set to unveil the ‘Arkade House’ area – a vibrant space pulsating with activities that echo Arkade’s family-first philosophy. From personalised nameplate crafting to a community wall envisioning dream homes, instant photo ops, and exclusive fan meet-ups with celebrities like Shweta Tripathi Sharma, Slow Cheetah, Abish Mathew, Ahsaas Channa, and Sriti Jha, Arkade House promises an extravaganza for all ages. The Kid’s Corner hosts the ‘Budding Stars’ competition, aligning with Arkade’s commitment to community building and the family-first ethos. Additionally, Arkade is offering the family-first ticket, providing a cost-effective option for a family of four to enjoy the festival experience together.

Alongside, L’Oreal Paris, the epitome of global beauty, is partnering with SpokenFest’24 to support words, voices, and stories because “we’re all worth it!” L’Oreal Paris aims to infuse glamour with experiences like a conversation with Mallika Dua and Chitrangda Singh celebrating choices and empowerment, a storytelling performance by Mithila Palkar, and the ‘Get Ready with L’Oreal’ zone offering festival-goers glamorous makeovers.

Furthermore, SpokenFest’24 takes immense pride in its collaboration with an outstanding lineup of sponsors, each deeply committed to the profound impact of words, voices, and stories. These partners play pivotal roles in enhancing the festival experience.

DBS Bank takes the stage as the Sustainability Partner, aligning with SpokenFest’s commitment to environmental consciousness. Fratelli Wines joins in as the Celebration Partner, adding a touch of festivity to the event. Black & White contributes to the vibrant atmosphere as the Festivity Partner, creating an ambiance of shared joy and openness. Bira steps in as the Merchandise Partner, bringing a unique flair to the festival’s merchandise offerings. Nandan Coffee, the Coffee Partner, ensures attendees stay energised and engaged throughout the event. Paytm Insider seamlessly manages the ticketing experience as the dedicated Ticketing Partner. Together, these sponsors not only add significant value to the festival but also exemplify a shared belief in the transformative power of storytelling and collective experiences.

Sharing its enthusiasm Arkade Developers states, “In joining hands with SpokenFest’24, Arkade proudly embraces a celebration of storytelling, poetry, music, and comedy. At Arkade, we’re more than builders; we’re creators of feel-good spaces for families. And Spoken Fest is not just an event; it’s a platform for shared experiences, echoing the values we hold dear at Arkade. This sponsorship aligns seamlessly with our ethos, and we’re thrilled to introduce the ‘Arkade House’ at Spoken Fest – a dedicated space resonating with our family-first philosophy. Through engaging activities like nameplate making and a message wall, we aim to foster the spirit of community. Together, let’s build memories, laughter, and a sense of home for all ages.”

Grateful for sponsors contributing to the festival’s magic, Ankur Tewari, the Co-founder of Kommune, expresses, “Spoken is a melting pot of people, who get together, as a family, to celebrate each other’s stories. The purpose is to build a safe space for people, to come and share their life experiences through poems, stories, and songs. Every verse, plot, and note of their narration is hand-crafted to make everyone feel the togetherness. Arkade fits the spoken philosophy like a glove. With Arkade’s commitment to building spaces for families, there couldn’t be a better match for the title sponsor. L’Oréal’s support as our powered-by sponsor helps us support the storytellers who are bringing forward their experiences that enabled them to feel worth it and empowered them to move ahead in life. I’m looking forward to experiencing two wonderful days with our partners who are helping us in connecting hearts.”

With over 75 artists set to grace the stage over two enriching days, SpokenFest’24 promises to be a treat for the ears and a soothing balm for the soul. Join them at JIOWORLD GARDEN, BKC, Mumbai, on the 3rd and 4th of February for an extraordinary celebration of words, voices, and stories where every word, every note, and every story will find its perfect rhythm.