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Tag: Data Analytics

Beyond Key to put together a panel discussion on data analytics with industry leaders

In its free-for-all virtual panel discussion, Beyond Key will host some of the world’s finest industry leaders on Wednesday, June 8, 2022 at 1 pm EST to discuss the intricacies of data analytics. The hour-long panel discussion is themed at Unleashing The Power Of Data Analytics.

Useful across sectors, Data Analytics requires examining data sets to find trends and to draw conclusions about the information they contain. As organizations continue to accumulate data from various sources, it is vital to have a plan to use that data constructively. Effective use of data analytics could be beneficial for all industries, especially healthcare, insurance, logistics, e-commerce, automotive, and nonprofits.

“Data is the new oil, and that’s a known fact. There are ample amounts of data available online and offline, but we still fail to use them effectively. With Data Analytics, not only today’s concerns but also tomorrow’s bigger challenges can be identified and solved. It will not just help professionals working in the field to make data-informed decisions, but the humanity as a whole as well,” says Piyush Goel, Founder and CEO, Beyond Key.

Mr Goel would moderate the panel that include Raj Krishnan, Industry Digital Strategist, Microsoft and advisor at Beyond Key who brings over 25+ years of experience as a renowned technology enthusiast with deep expertise in AI, Modern Data Warehouse, DevOps and Cloud design, and implementation services; Piyush Richhariya, Director of IT, Shelterpoint, who is a certified InsurTech Leader with proven track record in digital transformation and value based management practices; and John Cheng, Co-Founder and CEO, Baotris who has a strong background in building sophisticated data products for large companies, John was inspired to start a company so smaller brands could realize and leverage those same competitive advantages.

In this webinar, panellists will discuss how to convert massive data into meaningful patterns and why data analytics are vital to your business operations. Attendees can expect to learn a complete overview of data analytics, know how it will help you with better decision making, and understand how to use it to its fullest potential.

Qlik Named a Leader in IDC MarketScape: U.S. Business Intelligence and Analytics Platforms 2022 Vendor Assessment

SEGA Chooses Qlik to Advance Popular Mobile Games with Data Analytics

Qlik announced that it has helped SEGA Corporation to become more data-driven. The leading gaming company streamlined its mobile game business with Qlik Sense®, generating faster and deeper gamer insights to better engage with mobile phone gamers.

In recent years, SEGA has recognized the increasing importance of the mobile game business. To improve its mobile games, SEGA depends on data to continuously understand evolving gamer needs and enable business and development teams to make informed decisions. Analysts for each game title have to conduct complex analyses, spanning vast amounts of game data and external data from various sources, including social media and advertisements, to improve games.

Analysts generate many routine reports to fulfill these analytical requirements, which often require system engineers to create algorithms that incorporate new analytical indicators and external data. This manual approach made it difficult and time-consuming for analysts to gain insights flexibly and promptly.

SEGA introduced Qlik’s solutions, including Qlik Sense, to bring in multiple data sources and automate the creation of routine reports. With Qlik, analysts can independently collect, process, and analyze the required data. They are also able to incorporate data from external sources without writing complex algorithms.

Analysts can now automatically generate 450 different reports, reducing the average analytics workload by 170 hours per game title. Qlik’s ability to integrate and standardize data frees up analysts’ time and allows them to focus on solving more complex tasks. They are also able to yield gamer insights more quickly, detect problems earlier, verify hypotheses, plan improvements and change direction according to market trends.

Masaki Takeuchi, Section Manager of Business & Data Analysis Section, Business Planning Department, Game Contents & Service Business Division at SEGA explains:

“With Qlik, we free analysts from the routine work of preparing data reports and enable them to spend more time solving complex analysis challenges. By extracting better insights from more data sources faster, our employees can better understand market movements and evaluate game performance from multiple perspectives. We now have a data analytics environment where we can more actively work on the next big game hit.”

Hiroshi Imai, Country Manager of QlikTech Japan K.K., said: “We are pleased to help SEGA conduct data analysis more efficiently, leading to new game insights. Through Qlik’s Active Intelligence vision, Sega can benefit from real-time information that triggers immediate actions, further developing SEGA’s data-driven corporate culture for even more exciting games.”