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Tag: footwear brand

EGOSS footwear brand building new manufacturing unit; capacity to triple to 3 million pairs a year

EGOSS, a leading Indian footwear brand renowned for its handcrafted quality and timeless designs, announced its comprehensive expansion plan by acquiring a new state-of-the-art production unit at Agra. This expansion allows the introduction of advanced machinery and design for large-scale operation preparing to position them as a true global leader. Once operational, the unit would tremendously increase the manufacturing capacity to almost 3 million pairs from the current 1 million pairs a year, effectively structuring a means to increase domestic and international customer base. The new unit would also boost the ‘Make in India’ campaign and help raise the profile of Uttar Pradesh as an ideal investment destination. Agra, a GI-tagged city for leather footwear would also get another feather in its cap for being one of the leading cities in the world for footwear.

egoss founder

EGOSS has been a household name in India for decades, and it is now very strongly on the road to establishing a strong presence in the Tier II and Tier III cities and smaller towns within India. The brand is realizing the full potential inherent in this market with its presence in the international market by exporting to the Middle East and Asian countries already.

By developing targeted strategies for these growing regions, EGOSS aims to become a ubiquitous symbol of comfort, style, and heritage across the nation and beyond. EGOSS understands that innovation is more than just technology. It is committed to continuously improving models while discovering new functional materials and technologies that bring increased comfort to users, without giving up on time-honored handmade tradition and excellence. Another prime focus is on sustainability, where EGOSS works on eco-friendly initiatives throughout its activities.

“We envision a world where crafted footwear is synonymous with our brand.” says Mr. Ravindra Bhatia, Founder of EGOSS. ” The proposed plan lets us reach that goal without compromising the intrinsic strengths built over the years. We are quite positive that with enhanced production capacity, coupled with strategic market expansion and a commitment to innovation, along with strong belief in being environment-friendly, EGOSS shall be synonymous with trust for generations to come.”

EGOSS excels at identification and adapting to evolving customer preferences. This translates into a commitment to monitoring trends and tailoring product lines to meet them, whether it’s the growing demand for sneakers or the increasing interest in vegan materials. The company operates three brands in footwear – EGOSS, Lafattio (luxury footwear), and Ladyboss by Egoss (women’s footwear) and is available online and at over 2000+ outlets pan-India. The company also welcomes private labeling opportunities as it continues to expand its global footprint.

Apparel Group Partners With Crocs in India

(India, July 11) – Apparel Group, the global leading retail conglomerate, announced the expansion of its successful partnership with Crocs, the global footwear brand. Building on their existing collaboration in the GCC region, Apparel Group has now been appointed as the Exclusive Retail Licensee for Crocs’ iconic footwear in the North and East of India, marking a significant expansion of the brand’s presence in the Indian market.

crocs

This development enriches Apparel Group’s robust portfolio and reinforces its commitment to bringing leading international brands closer to its customers. This strategic alliance leverages the distinct strengths of both retail giants, positioning them perfectly to capitalize on the surging demand for high-quality footwear in the region.

Commenting on the partnership, Mr. Tushar Ved – President, of Apparel Group India said, “At Apparel Group, we are committed to offering our customers the best shopping experience possible. Our focus is to build on the success we have together achieved in the GCC region and extend it to new markets in North and East India. With the addition of Crocs’ iconic footwear brand to our Indian portfolio, we are excited to expand our customer reach and offer a wider range of high-quality products. We value our customers’ loyalty and provide them with exceptional service and ease of shopping.”

“At Apparel Group, our dedication remains steadfast in delivering excellent retail experience. Our partnership with Crocs is poised for growth and enhancing their presence through our existing retail network. We are confident that through this partnership with this leading global brand, we will meet consumers’ growing aspirations for lifestyle brands in the region.” said Mr. Abhishek Bajpai – CEO, Apparel Group India, on the partnership.

“Our partnership with Apparel Group is a strategic move for us as we continue to expand our business in India. We are confident that this collaboration will enable us to leverage their strategic network and commitment to experiential opportunities. By adapting their proven strategies to meet the unique needs and preferences of the Indian market, we are confident that this move will further enhance our offerings and open even more prospects for growth and success” expressed Mr. Sumit Dhingra, Vice President & General Manager- India, Middle East and Africa, Crocs

The alliance promises to unlock exciting new opportunities for both companies while providing Indian consumers with even greater access to Crocs’ beloved products. Through this strategic partnership, customers can choose from an extensive collection available for men, women, and kids. The strategic alliance between Apparel Group and Crocs marks a formidable union of strengths, propelling both retail companies to seize the growing demand for high-quality footwear products in the North and East Indian markets.