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PINEWZ Empowers Communities with Innovative AI and Hyperlocal News Workshops in Telangana, Kashmir, and Guwahati

PINEWZ Empowers Communities with Innovative AI and Hyperlocal News Workshops in Telangana, Kashmir, and GuwahatiPINEWZ, a trailblazing hyperlocal news app, has recently conducted a series of transformative workshops in Telangana, Kashmir, and Guwahati, focusing on the role of AI in hyperlocal journalism. These events aimed to illustrate how AI can revolutionize local news reporting and foster stronger community connections through the PINEWZ platform.

The inaugural workshop was held in Hyderabad, Telangana’s capital, at the Hyderabad Press Club. Over 70 journalists, social workers, and politicians, including former Indian cricket team captain Mohammad Azharuddin and BJP leader and Hyderabad MP Etela Rajender, attended the event. Led by Kumar Sahil from PINEWZ, the workshop went on air on Zee Telugu and was extensively covered by local TV channels.

In Kashmir, the second workshop took place at SCAICC, attracting journalists from various districts. Kumar Sahil highlighted the app’s capacity to bring meaningful changes to Jammu and the Valley. Local journalists and social workers shared their experiences and the daily challenges faced in the region, emphasizing how PINEWZ can enhance travel information and cultural heritage preservation. Following the seminar, 20 district reporters enrolled in the app, expanding its network and influence.

The third workshop was conducted at the Guwahati Press Club, where Kumar Sahil addressed journalists. Sahil reiterated CEO Idris Loya’s vision of extending the app’s reach to over six million villages and transforming the news network. The app’s unique feature enables users to access hyperlocal news by simply entering a PIN code, making it a revolutionary tool for staying informed about local happenings.

PINEWZ is a hyperlocal news app committed to connecting users with their local communities by delivering reliable and engaging news. Featuring a unique content verification system that combines AI analysis with human moderation, PINEWZ ensures accuracy and relevance in its news coverage. The app is dedicated to transforming local journalism and making news more pertinent to everyday lives.

Zee Media Corporation Ltd, one of India’s leading media companies, has a strong presence in the news and regional genres, with 18 news channels in seven different languages, reaching more than 528+ million viewers through its linear and digital properties.

Esah Tea Pack

Assam Based D2C Tea Brand Esah Tea raises 3 Crore in Pre-series A from NEDFi Ventures

Guwahati, 20 December 2021: Esah Tea, D2C tea brand delivering fresh teas straight from artisanal small tea growers of Assam and Northeast, has raised 3 core ($400K) in its Pre-series A round from NEDFI Venture Capital Ltd. (NVCL). The fundraising by Esah Tea highlights the existing scope in the market for traditional artisanal teas and authentic handcrafted tea products. Esah is the first tea start-up from Assam to raise VC funding. The brand has earlier raised angel investment from SRD Group and Grant From Assam Startup & NEAT-E-Hub.

Started by a 26-Year-old Teapreneur from Mangaldoi, Esah Tea is based out of the world’s largest tea-growing region Assam. It presents a range of single-origin organic tea blends that are carefully curated to rejuvenate and revive mind, body, and soul with the natural healing qualities of tea leaves sourced from 150+ local gardens and marginal tea growers. In addition to this, the brand also follows an eco-friendly approach ditching the use of plastic teabags and any other harmful substances in their packaging. To promote the environment-friendly approach, Esah Tea has developed the world’s first plastic-free organic cotton tea bags, which are handmade out of pure cotton and cellulose base.

Bijit Sarma, Founder & CEO, ESAH Tea

On the fundraise Bijit Sarma, Founder & CEO, ESAH Tea said “The tea from India has always received a lot of acknowledgments in the domestic and international market. However, over the years, over-commercialization dented the authenticity of the product. Esah aims at reviving the same by empowering local small tea gardeners and delivering single-origin, Artisanal fresh teas. We are glad, that our esteemed array of investors infused their trust into our business model.”

The brand currently offers a wide range of Organic tea variants like Whole Leaf Black Tea, Green Tea, Oolong Tea, White Tea. It also offers an array of flavoured tea products – Organic Assam masala Chai, Rose Black Tea, Lychee Black Tea, along with some popular blends including – English Breakfast Tea, Chamomile, and Moringa Tea. Esah Tea products are available on the brand E-Commerce website esahtea.com, along with prominent online marketplace like Amazon, Flipkart, and Snapdeal. It can also be availed at offline stores like Repose Bakers Special. Currently, the startup is also delivering to more than 25+ countries through its own D2C online store.

“Esah is producing some world-class tea products. It is maintaining the organic quality which holds a strong market and loyal customer base. The brand has been performing well and appears promising in the longer run. The idea is to together work towards holistic growth of the brand and revival of the industry at large,” said PVSLN Murty, Chairman, NEDFi Ventures.

The company intends to utilize the funds in expanding the marketing and operations team primarily. It will also exhaust a part of the raised investment in developing new products, and launching brand stores in new geographies. The brand is ambitious to convert 20000+ acres of land to organic tea cultivation, and onboard 1000+ Local Small tea growers by 2023.

North East Venture Fund 

North East Venture Fund (NEVF), is a North East India focused Venture Fund and is a Joint Initiative of Ministry of DoNER, NEDFI and SIDBI.  It is committed to providing support to innovative and scalable business models along with building a healthy startup ecosystem for entrepreneurs from the region.

About ESAH Tea

Established in 2019, by Bijit Sarma, Esah Tea is a brand devoted to giving you the ultimate & fresh tea experience. It believes that joy and warmth can be shared in many forms but is best when shared with a cup of tea. The brand is headquartered in Mangaldoi, Assam and works closely with local tea gardeners to bring the best in the quality. Currently, the brand offers a wide array of products including – Whole Leaf Black Tea, Green Tea, Oolong Tea, White Tea, Also flavour teas like Organic Assam masala Chai, Rose Black Tea, Lychee Black Tea Also some popular blends are its ionic English Breakfast Tea, herbal blends like Chamomile and Moringa Tea available at esahtea.com