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Tag: Jatin Goel

Comedy Night with Gaurav Gupta Draws Huge Applause at World Street

Faridabad, 24 December 2024: Renowned comedian Gaurav Gupta enthralled the crowd with his outstanding live performance at the ‘Happiness Carnival, held at World Street by Omaxe on 21 December 2024. The event saw a lively attendance of more than 1,200 people from Faridabad and the surrounding districts.

The ‘Happiness Carnival,’ which commenced on December 20, 2024, and will run through December 26, 2024, adds excitement to the Christmas celebrations. As part of the festivities, Gaurav Gupta’s performance has brought a special touch to the event. The carnival offers an unforgettable experience for individuals of all ages, blending joy, laughter, and holiday cheer.

Jatin Goel, Executive Director of Omaxe Group, expressed, “We are excited to host Faridabad’s largest Christmas celebrations at World Street. Since, Christmas symbolizes happiness, joy, and togetherness, this event underscores our commitment to bring communities together and foster a sense of unity and celebration. Last year, too, the Christmas event here drew thousands of visitors, setting a high benchmark and we are thrilled to have surpassed it this year. World Street is known for celebrating every festival with unmatched enthusiasm and grandeur, a tradition we’re committed to continuing in the future.”

Delhi Gets Asia’s Largest Food Court Dawatpur

Chandni Chowk, a historical and culinary heaven in the heart of Delhi, has long been a magnet for food lovers. Despite its rich and diverse food offerings, Chandni Chowk has been plagued by several issues that detract from its charm. Long waiting queues, unhygienic food stalls, and a lack of proper seating have been common complaints among visitors. However, not anymore. With Dawatpur, Asia’s largest food court, things have begun to change.

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Dawatpur, a part of the Omaxe Chowk (an ultra-modern commercial space in Delhi’s medieval heart), offers a modern dining environment while preserving the traditional heart of Chandni Chowk. Spanning over 1 lakh square feet, it has seating space for more than 2000 people and blends the charm of Chandni Chowk’s historical culinary delights with the convenience and hygiene standards of modern dining.

The food court hosts an array of iconic names like Tunday Kababi, Jung Bahadur Kachori, Kuremal ki Kulfi, Gaya Prasad Paranthe Wale, and Qureshi Kabab Corner, allowing these respectable eateries to reach a broader audience while preserving their authenticity. In addition to traditional Indian fare, Dawatpur also features a variety of modern food brands such as Burger King, Domino’s, Chinese Wok, Haldiram’s, Popeyes, and Hira Sweets. This eclectic mix ensures that there is something to cater to every palate, making Dawatpur a versatile culinary destination for both locals and tourists.

“Culinary experiences, particularly in a city like Delhi, which has a rich food culture, have an enduring appeal. Chandni Chowk’s historical significance and the vibrant culinary scene made it a natural focal point for this venture. At Dawatpur, we celebrate and promote the diverse flavours of Delhi’s streets, offering an immersive experience that transports visitors back to the Mughal era,” Jatin Goel, Executive Director of Omaxe Group, said while sharing insights into the inspiration behind Dawatpur.

One of the standout features of Dawatpur is its ability to balance local culinary heritage with international dining options. This strategy ensures that every visitor can find something to enjoy, whether they seek local flavours or international delights. The thematic setting of Dawatpur further enhances this balance by providing an ambience reminiscent of India’s royal past.

Innovative strategies and events have significantly increased foot traffic and revenue at Dawatpur. For instance, “Dawatpur ki Kahaniya,” a poetic evening created in collaboration with the Unheard group, combines poetry and fictional elements tailored specifically for Dawatpur. Creating a unique and engaging environment also requires innovative interior designs, thematic decor, and interactive elements that enhance the overall dining experience.

Dawatpur offers not only a culinary journey but also an immersive experience that transports visitors to a bygone era of royal feasts and cultural richness. With its strategic location, diverse food offerings, and innovative approach, Dawatpur addresses the long-standing issues of Chandni Chowk by providing a hygienic, spacious, and diverse dining environment. It bridges the gap between the old and the new, preserving the essence of Delhi’s culinary heritage while introducing modern conveniences. This fusion makes Dawatpur not just a food court, but a cultural and gastronomic landmark in the heart of Delhi.

Omaxe Chowk Launches “Filmy” Campaign: Highlights Modern Shopping Experiences in Medieval Chandni Chowk

Omaxe Chowk, an iconic commercial destination in the heart of Chandni Chowk, Old Delhi, releases a ‘film dialogue-based’ marketing campaign, which highlights the modern shopping experience in Delhi’s medieval heart, Chandni Chowk. This strategic marketing move takes hit dialogues from popular Hindi movies and gives them interesting twists to highlight the strengths of Omaxe Chowk and why it makes for a compelling shopping destination.

Using the ochre red colour inspired by the red sandstone of the Red Fort, this campaign targets the current generation of shoppers while bringing out the strengths of Omaxe Chowk such as its whopping parking space of 2200 vehicles, stress-free parking and air-conditioned environs in the otherwise people-packed Chandni Chowk.

“Through this campaign, we aim to highlight the fusion of modern shopping experiences in Delhi’s traditional heart, Chandni Chowk. Through Omaxe Chowk, we aim to re-ignite the magic that Chandni Chowk is known for while imparting it with modern flourish. The eye-catching headlines in the backdrop of uncluttered red background aim to reinforce Omaxe Chowk’s strengths and its relevance for the present and future generations,” said Jatin Goel, Managing Director, Omaxe Group.

Omaxe Chowk is an architectural marvel spanning over 1.11 million square feet, offering retail stores and a food court. It features a vast parking capacity for more than 2200 vehicles. The retail space at Omaxe Chowk also boasts an expansive collection of premium shopping stores featuring renowned national and international brands. Spread over 4 lac square feet of exquisitely designed retail and atrium spaces, Omaxe Chowk is inspired by the architectural heritage of the Mughal and British eras.

It also features Dawatpur, the largest food court spanning an impressive one lakh square feet with a seating capacity of 2,000 while providing breathtaking views of Old Delhi’s landscape. Dawatpur has roped in well-known food brands like Tunday Kababi, Haldiram’s, Pizza Hut, Biryani Blues, Berco’s, Sagar Ratna, Dominos, KFC, Hira Sweets, Amritsari Express, Maska, Chicago Pizza, Bonjuz, Nazeer, Jung Bahadur Kachori, Kuremal ki Kulfi, Gaya Prasad Pranthe Wale, KDH Chaat, Al Bake, Qureshi Kabab Corner, Gianis, Chaat Town etc.

UP, Haryana and Punjab Account for 56 percent of New Hiring in Omaxe in 2021

New Delhi, India

 

New hiring by Omaxe in Uttar Pradesh, Punjab and Haryana made up for more than 56% of the total hiring in 2021; a significant rise in the past two years.

 

An actual view of India Trade Tower, Omaxe New Chandigarh

 

Tier 2/3 cities are doing pretty well and that’s where the actual demand is. That’s where the ambition and aspiration are,” Mr. Mohit Goel, MD, Omaxe Ltd. had said this at a real estate conclave just before the onset of the COVID-19 pandemic and the ensuing lockdown in March 2020.

 

Tier 2/3 cities continue to do well, especially after the pandemic when infrastructure development has taken center stage, businesses and corporates have shown keen interest and consuming class has become more expressive and indulgent, shows how important these cities have emerged in writing the next chapter of India’s growth story.

 

The Delhi-headquartered company Omaxe forayed into State Capitals and tier 2/3 cities in 2005 under the leadership of its founder Mr. Rohtas Goel, Chairman, Omaxe Ltd. So far, the company has sold and delivered several townships, group housing, malls, offices, etc. in various cities of Uttar Pradesh, Punjab, Haryana, Madhya Pradesh, etc. And in doing so, the company has not just contributed to the development of these cities but also in the employment & empowerment of the people and spurring the local economies.

 

The states of Uttar Pradesh, Punjab, and Haryana – holding 20% of India’s population and 10% of the total area – accounted for 56% of the total hiring in Omaxe in 2021 against the approx. 49% in 2020 and 30% in 2019.

 

We have been successful in building a brand and thereby vindicating our foray into these cities. Trusting our approach of development in these cities has yielded the desired results. The local human resources, possessing deep insights and a fundamental understanding of the micro-markets, have been our greatest strength. We have doubled down on the hiring in these cities to strengthen our presence, ensure more construction & delivery and enhance our brand equity. Digitalization has become a great enabler to help us penetrate deeper into these cities,” said Mr. Jatin Goel, Director, Omaxe Ltd. 

 

The company is committed to the development and expansion of its real estate projects in cities like Lucknow, New Chandigarh, Ludhiana, and Faridabad among others. The development of Expressways & Highways, Airports, Metro Rail, Outer Ring Roads, Industrial Parks, Corporate Offices, Malls, and Residential Colonies, etc. have made connectivity convenient and living and working easy in these cities.

 

These cities are a goldmine not just in real estate and other businesses but also in the return on investment they offer, aspirations for a good lifestyle, and consumer income and spending. We intend to tap the young manpower and harness their potential through on-the-job training programmes and skill up-gradation so that they deliver the goods for the company,” Mr. Jatin Goel added.

 

Omaxe has also played a key role in spurring the local allied industries. The company has delivered close to 127 million sq. ft. since the brand was founded in 1987 and is currently undertaking the construction of 23 projects and employs close to 1200 people.